Measuring AlphaBrook’s Return-on-Investment (ROI)

We generate significant B&P cost savings and net new revenue for our clients, with billions of dollars in cumulative contract wins traced to our bid intelligence.

HOW WE CAN MEASURE ROI

Measuring the ROI of a solution calculates the amount of return that can be directly tied to that particular investment, relative to the investment’s cost. AlphaBrook’s VoicedIQ® solution provides measurable ROI because the intel we provide is obtained exclusively through direct conversations with the government RFP and program buyers. The unique Bid Intel we provide is not available on publicly-available databases. Our customized intel provides a distinct advantage in the market, as companies seeking to bid on various pursuits need differentiating bid intelligence, showcasing their intimate knowledge of a government customer’s pain points and desired solutions. Based on our own client ROI metric tracking, we know the customer-sourced Bid Intel we provide leads to net new contracts wins, as well as significant B&P cost and time avoidance. Tracking ROI for AlphaBrook customers is straightforward, as we simply trace the win themes and government feedback proposal inserts to the documented VoicedIQ™ reports outlining our detailed conversations with the government decision-makers. Financially, we calculate ROI as the total cost savings plus net new revenue generated as the result of your AlphaBrook investment, which usually results in several hundred or thousand percent return within just the first 12 months.

Contrasting AlphaBrook VoicedIQ™ ROI to Basic BD Platforms:

Federal contractors using BD tools containing widely-available data (such as paid BD platforms) are relying on the same information distributed to the masses. Since paid BD platforms are mostly providing basic contractual data, primarily pulled from public government databases, they are unable to provide measurable ROI since there is no clear evidence that the basic information contributes to new contract wins, especially since other companies likely have the same widely-available data. Companies tell us that, while there may be some awareness benefit to having a platform for the basic data, this run-of-the-mill information does not provide a measurable advantage in the market, resulting in many executives questioning the real value-add provided. Ultimately, it all comes down to contract wins and growth. For instance, does it matter if certain solutions make you feel informed or "in-the-know", because their basic data repository is voluminous or because others also use that solution, if your company is not actually winning enough new work? AlphaBrook customers would rather partner with us to identify the most meaningful opportunities for qualifying and pursuing each quarter throughout the year, and actually win those deals, than to see thousands of opportunities in a widely-available database that they may never have a chance of winning.

If you would like to learn more about the ROI our VoicedIQ® solution can provide for your team, please submit your information below: